» Simple and easy ways to advertise online
Some people say that advertising is everything! Regardless if you have a
product, a service, a hobby website or just want to share pictures of your
wedding, you have to advertise somehow to get the traffic to your site or
blog.
But not all traffic is equal. There are services that can help you drive
tons and tons of traffic to your site and it won't do you any good at all
because it's not targeted traffic.
Take for example all of the many different 'surf for traffic' or 'traffic
clicking' programs that are out there. If you have a website that is about
your hobby, say model airplanes, then what good is this traffic really going
to do you? Who's using these services?
Webmasters and marketers that want traffic on their own site. So they most
likely won't spend any more time on your page than is required by the little
timer these services use and then they are gone again. Even if your site is
about these traffic services (this is about the only time you will see very
much benefit from using such a tool) you will still have to spend a ton of
time just surfing and clicking around to get a real benefit from these
programs. Once marketers realized this they switched gears. They started
promoting all the different programs to a lot of other marketers to get them
in their downlines, so they could get some traffic as a bonus. This became
their new focus. The problem is that everyone else did exactly the same
thing, so not a lot of people were surfing the internet anymore.
Bottom-line is this. You need targeted traffic. So here are some tips on how
you can generate exactly the traffic you need and bring the visitors you
want to your website without having to chase after them.
Content
What is your website about? Do you just have a page with a lot of links and
not much else?
If this is the case, think about adding some content to your website that
will be of value to any potential visitors. You could write articles or find
articles at one of the many directories that you can reprint on your site.
Talk about your experiences in your subject matter.
You don't have to put up some kind of resume (although that can work too),
but rather try writing about what you are doing, as it relates to your topic
of choice. Let's look at the model airplanes again briefly, you could talk
or write about the latest plane type you built, how the last time flying
your plane went, what challenges you run into or perhaps even post some
pictures of your plane or of you flying it.
Forums and bulletin boards.
You could add a forum or bulletin board to your website where your visitors
can interact with each other. There are a lot of free services available out
there that you can use to either remotely host a forum for you, or even
software you can install on your website's server. To find some of these,
just head over to your favorite search engine and you will definitely find
plenty to choose from.
And while you are visiting the search engine, why not run a search for any
bulletin boards and forums that are already out there for your chosen topic?
You could visit those and interact with the visitors there and since many
allow you to post a signature or a profile, you could add a little line
about your own site with a link (just check the rules of the forum first so
you don't violate any of them).
Start a blog.
Blogs are very popular and search engines love them because they provide
constantly new and fresh content. Your blog would be a great place to talk
about what you are up to that day. So if you spent some time today buying
new parts for your plane you could write about where you found them, how
much they cost you, why you chose those parts, anything really goes.
The really great part about this is that you can point links from your blog
back to your website, so when the search engine stops by to grab and index
your latest content, it will also stop by your website and you will start
seeing very targeted traffic heading your way.
Write articles.
Writing articles isn't hard and can be a great source of fresh, new traffic
to your website. There are a lot of ezines on any topic out there and there
are also a lot of directories where you can share your article.
Basically, what you do is write an article and then add a small resource box
that links back to your website (just like a signature) and then let other
ezine publishers know that you are allowing them to print your article in
their ezine. And many publishers go to the article directories to find new
content for their newsletter and even their websites. And since there are
websites and ezine newsletters on any imaginable topic out there, you can't
lose. Write an article every couple of days and post it in the directories
(even one a week or every two weeks will start getting you traffic). Very
soon you will find new traffic coming from search engines, newsletters and
websites.
Best of all, these five simple tips will bring targeted traffic, meaning the
visitors are coming to you because they are interested in what you wrote.
So there you have it. Whether you have a simple and basic Work at Home
Business or a significant Internet Marketing enterprise you can benefit from
these five easy and simple ways to advertise and drive traffic to your
website at absolutely no cost.
Source: http://www.InternetMarketingusa.com/dotcomology.html